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Want to know what the Baby Boomers, GenX’ers and Millennials will buy next year?

Generations shop differently online You can choose to see all customers as equals, or you can choose to take the more bumpy road and start segmenting you customers. The latter obviously comes with a lot of commitment, both from a technology and resources point of view. However, knowing who the customer

Machine Learning set to mine Abandoned Baskets

Machine Learning will work toward mining abandoned baskets online. Most people still don't fully grasp what machine learning really is, if you are one of those people, don't worry, I was too up to a couple of months ago. In summary, the definition on Wikipedia is as follows: "Machine Learning is the

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