The B2B Sales Formula Revealed

B2B online customers are inherently online shoppers in a personal capacity. This means that the business buyer is looking for experiences similar to B2C platforms when they start buying products online. But, there is a twist though. The advantages for the B2B online buyer when buying online are clear, they can research and compare products […]

Why do Buyers like B2B E-commerce?

Many manufacturers have been investing in B2B e-commerce the past couple of years. The trend is to invest in e-commerce by means of launching e-commerce sites for their dealers, distributors and selling on marketplaces. There is still company buying policies to contend with, which still favours distributors. This means that distributors have an opportunity to […]

This is why people really shop online

Understanding why people do things can often help you improve the way you communicate and engage them more effectively. In a world where online shopping is growing across all business models as well as all continents, it’s fascinating to read that only about 50% of small businesses in America have websites. This is might not […]

13 Things you probably didn’t know about E-commerce Shipping

With Amazon’s one-day shipping eating into their profitability, it raises the question on what is acceptable to the modern shopper when it comes to shipping terms and conditions. Free and Fast is always the preference, but where is the win-win scenario for both the shopper and the seller? Although the answer to this will probably […]

How to choose the right products to sell into Africa

Africa is not too different from the rest of the world in terms of online shopping. Apart from the vast logistical issues in getting products delivered to remote rural areas and densely populated townships with no addresses, shoppers are very similar across the board when it comes to what they are looking for. They want […]

Which online shop mobile apps made it to South Africa’s top 100?

South Africa follows the trend of most established countries for the most part when it comes to app downloads. You get your typical favourites like Netflix, YouTube, Facebook and so on. But, which online shops managed to get their mobile apps in the top 100 downloaded list? Wish Wish came up top at of the […]

The biggest e-commerce shops in Africa revealed!

Whenever one contemplates if cross-border e-commerce in Africa is worth the effort, it is a good idea to look at what is actually happening online in these countries. Especially if McKinsey’s digital report that online shopping could take up to 10% of retail sales by 2025, which adds up to about US $75 billion. Jumia […]

Industrial Buying – Here’s how you might be losing sales

Industrial buying has undergone significant changes in recent years. The biggest contributor to these changes are due to the way the Millennial generation prefers to engage, research and buy, coupled by the rise of the Millennial in management structures within companies. To put this into perspective, over 33% of Millennials use social media to research […]

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