E-commerce Companies Boom In Midst of Covid-19

For companies selling online the Covid-19 global pandemic almost created the perfect storm. Trends we saw growing stronger over the last couple of years and months were forced into early convergence when countries started putting strict rules into place on how people can trade, move around and engage in an effort to fight the devastation. […]

The B2B Sales Formula Revealed

B2B online customers are inherently online shoppers in a personal capacity. This means that the business buyer is looking for experiences similar to B2C platforms when they start buying products online. But, there is a twist though. The advantages for the B2B online buyer when buying online are clear, they can research and compare products […]

Why do Buyers like B2B E-commerce?

Many manufacturers have been investing in B2B e-commerce the past couple of years. The trend is to invest in e-commerce by means of launching e-commerce sites for their dealers, distributors and selling on marketplaces. There is still company buying policies to contend with, which still favours distributors. This means that distributors have an opportunity to […]

This is why people really shop online

Understanding why people do things can often help you improve the way you communicate and engage them more effectively. In a world where online shopping is growing across all business models as well as all continents, it’s fascinating to read that only about 50% of small businesses in America have websites. This is might not […]

13 Things you probably didn’t know about E-commerce Shipping

With Amazon’s one-day shipping eating into their profitability, it raises the question on what is acceptable to the modern shopper when it comes to shipping terms and conditions. Free and Fast is always the preference, but where is the win-win scenario for both the shopper and the seller? Although the answer to this will probably […]

Digital Supply Chain – Might not get you more sales but will save you money

In a world with trade wars and unstable international markets, one thing can be sure of is that every company is trying to save costs. Although cutting expenses are not a sustainable long-term strategy to keep a business afloat, finding permanent opportunities of organic cost saving and optimisation initiatives can prove to be invaluable to […]

Loyalty – the impact player on the e-commerce bench, waiting to be unleashed!

It can cost a company between 5 to 25 times more to acquire a new customer compared to selling to an existing one. This beckons the question why so few online shops offer hassle-free loyalty programmes to grow their existing customer base. Loyalty is all about engagement. This is where a lot of companies miss […]

How do you know your online shop is healthy?

Much like a car, an online shop needs regular checks, diagnostics and maintenance to keep running smoothly. Many people neglect this aspect of running their own e-commerce stores, and more often than not, the site performance starts dropping. This sometimes happens so subtly that you don’t see it coming, and eventually it could be detrimental […]

Augmented Reality to change the face of B2B E-commerce

Manufacturers and Suppliers are taking a page from their B2C e-commerce counterparts by enriching the digital customer experience and the way they transact. They are using AR (Augmented Reality) and 3D imagery to make products come alive to prospective buyers. The advantages of this new shift towards futuristic technology are quite profound! Reducing the costs […]

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