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The B2B Sales Formula Revealed

B2B online customers are inherently online shoppers in a personal capacity. This means that the business buyer is looking for experiences similar to B2C platforms when they start buying products online. But, there is a twist though. The advantages for the B2B online buyer when buying online are clear, they can

B2B E-commerce vs Sales Rep

Business is increasingly facing the daunting task of keeping up with a multitude of disruptive trends. Companies adopt the wise pivot model when facing disruption models, which in short means, they adopt new technologies and scale them, while growing the core business by maintaining their conventional methods, systems and other

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