BOPIS – Leveraging this way of selling online to get more sales
Buy-Online-Pickup-In-Store, or in short, BOPIS. This way of selling online has many undiscovered advantages, especially with the evolution of the online shopper. Amazon made most online shoppers used to fast delivery, and that caused the rest of the e-commerce industry to adopt a next-day delivery model. Subsequently, the shopper is craving more convenience. What was […]