How to choose the right products to sell into Africa

Africa is not too different from the rest of the world in terms of online shopping. Apart from the vast logistical issues in getting products delivered to remote rural areas and densely populated townships with no addresses, shoppers are very similar across the board when it comes to what they are looking for. They want […]

How do you know your online shop is healthy?

Much like a car, an online shop needs regular checks, diagnostics and maintenance to keep running smoothly. Many people neglect this aspect of running their own e-commerce stores, and more often than not, the site performance starts dropping. This sometimes happens so subtly that you don’t see it coming, and eventually it could be detrimental […]

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